2000 U.S. Presidential election

The recap of the United States presidential appointment of 2000 uncovers it was one the most disputable political race ever. The Democratic Party up-and-comer Al Gore lost barely to the, Republican George W.Bush with a questionable modest number of votes. In spite of the fact that the political decision depended on main problems that went from the universal undertakings, international strategy, morals and ethical quality, they were dominated by the outcomes at the tally of the last vote. Al Gore appreciated the famous vote yet lost to George Bush since he needed the constituent votes. To the run up of the decisions, assessments of public sentiment had anticipated a firmly run presidential race and it was not satisfactory who might win the day[1].Al Gore hosted been named in the Democratic Gathering ticket and was prepared to succeed the active vote based choose president charge Clinton. He vanquished Senator Bill Bradley from New Jersey. From the beginning, Al Gore was getting signif icant supports from financial and political substantial loads in the party.Opinion surveys used to show him as a leader as lion's share of the individuals considered him being tried and equipped with vital experience to drive America to more noteworthy statures, having been a VP to Bill Clinton.In the Republican Party, George Bush was the party’s top choice. Possible hopefuls in the gathering couldn't remain against him. To the conventional republican gauges, George Bush was the correct competitor. He was the child of a previous President, Bush Senior, and the active senator in one of the most crowded state in America.Bush won the assignment by an enormous edge with his significant rival hounded with outrages that saw his help in the gathering fall before the designations. Bush’s running mate was Dick Cheney.The run up crusades to decisions were as warmed as the races themselves. The Republican themselves could be seen running notices that were preferring Ralph Nader, an autonomous candidate.This was an open offered to part the Democrats or the leftwing vote. Al Gore and Ralph Nader drew their help from indistinguishable individuals from they were upholding to handle comparable issues. The Republican had perceived a genuine danger from Al Gore and realized that on the off chance that they drew on the conspicuous similitudes, they could part the vote into two and secure a Republican win.The fundamental contrasts that were driving the two gatherings were drawn from the issue of profound quality. Republicans generally have from the beginning been at the fore front in shielding the ethics in the general public. Bramble could likewise be heard making a blistering assault on the Democrats due to the Clintons outrage, vowing to reestablish profound quality in the country and particularly in the White House. In any case, in spite of the distinctions, the two applicants were secured a tight race as would be reflected in the decisions that ensued.The funda mental reports on the races on November 7 showed that they were unexceptionally close. True to form, Bush had won conclusively in the southern states and furthermore in the rustic states. Al Gore had recorded an early lead in the north eastern states.There were various states that were recording firmly challenged race yet it turned out to be evident that it was in the province of Florida that the following leader of the United States was to be reported. It is this express remained the focal point of center as it held the way to gridlock. All the worlds’ eyes were stuck on the result of the vote checking, for a time of near one month.Initial reports by the media dependent on leave surveys had shown that Al Gore had started to lead the pack in the wake of timing 25 discretionary votes. A recap of the votes showed that to be sure Bush was in front of Gore.After the media withdrew the deceptive news they were to put and announce that Bush was driving in Florida with a nearby yet a definitive success. These reports also were deceiving as the three Democrats rich areas had not finished their vote tally and there were signs that Gore was shutting in the gap.The media was to again withdraw the news on Bush’s lead and win. By the end of the day, Gore had shut in and the distinction lay at 500 votes and he requested a compulsory describe in various provinces and furthermore looked for lawful intervention.The United States Supreme Court subdued the grumblings and gave an approval to the Florida state to report the outcomes. George Bush was reported the champ in the Florida state.[1]Wardle, Claire and Kate Kinks and Dan Orr, August 2001

Progeny and Other Offspring

Descendants and Other Offspring Descendants and Other Offspring Descendants and Other Offspring By Maeve Maddox A peruser requests explanation: If it's not too much trouble let me know under which circumstance I utilize the word descendants and where to useâ offspring, with models. English is honored with various words to allude to the result of sexual association; descendants and posterity are just two of them. The gen in descendants, similar to the gen in genital, returns to a Latin word for bring forth. Descendants, in this manner, is a decent generally useful word to depict individuals, plants, and creatures that are the result of sexual proliferation. Posterity isn't so strict a word as offspring; it joins the action word spring with the intensifier off. Posterity are what â€Å"jump off† from the parent. It has a more amicable, less conventional meaning than descendants. Look at, for instance, Mr. what's more, Mrs. Gilbreth raised their offspring as indicated by exacting thoughts of productivity. Mr. what's more, Mrs. Gilbreth offered their posterity daily at the sea shore. Here’s a rundown of equivalent words that are or have been utilized with the importance of offspring: babies brood kids relatives family product of one’s midsections product of one’s belly beneficiaries issue posterity children offspring scions seed children and little girls replacements bring forth youthful Like all equivalent words, these words have various meanings. We discuss babies, kids, family, and children and little girls when we are discussing individuals as a rule. In issues of law, the words beneficiaries and issue are utilized with explicit lawful importance. A man’s kids are called issue, as a rule in the feeling of kids who have a legitimate option to acquire. A beneficiary is the individual qualified by law for succeed another â€Å"in the delight in property or rank.† Prince Charles is alluded to as â€Å"heir to the British throne,† yet as indicated by the OED, legitimately, he won’t be the beneficiary until his mom bites the dust: nemo est heres viventis, â€Å"nobody is a living heir.† Genealogists talk as far as relatives. History specialists talk about family, the individuals who come after those embracing current circumstances: For it has been shrewdly said that if the judgment of the time must be remedied by that of descendants, it is no less obvious that the judgment of successors must be adjusted by that of the time.† Felix Frankfurter The plant term scion is regularly utilized in talking about the relatives of respectable or affluent families: Initially worked by Alfred Gwynne Vanderbilt, a scion of the rich Vanderbilt family, the 1909 property [the Vanderbilt Grace hotel] is a vintage Newport chateau that has been reestablished to its previous brilliance In cultivating terms, a scion is a slip taken from a tree or other plant and utilized for uniting. Another planting word, seed, is likewise used to mean offspring: Now to Abraham and his seed were the guarantees made. â€Galatians 3:16. The articulation â€Å"fruit of midsections/womb† is natural from the KJ interpretation of the Bible, as in the welcome of Mary’s cousin Elisabeth: What's more, she [Elisabeth] spake out with a boisterous voice, and stated, Blessed craftsmanship thou among ladies, and favored is the product of thy belly. Luke 1:42. The word brood for kids has a warm, nurturing implication. Its metaphorical use gets from the manner in which a hen sits on her eggs to keep them warm. In fact, brood is related with Middle High German bruot, ‘heat, warmth, bring forth, that which is hatched.† The main word in the rundown that has a without a doubt negative meaning is bring forth. Actually the eggs of sea-going animals, produce is utilized metaphorically as both thing and action word to propose that the descendants discussed is unwanted. Since produce is regularly used to allude to evil spirits, as in â€Å"hell-spawn† and â€Å"spawn of the devil,† the word has gotten famous in the realm of funnies and books about the powers of good and malice. As a thing, bring forth can allude to a descendants that might be viewed as possibly as awful as the parent. As an action word, produce is frequently used to mean â€Å"to make something bad†: Joblessness, destitution, wrongdoing produce viciousness Reprobate Parents Spawn Teenage Criminals Rural initiation embarrassments generate new criminal offense PCs Spawn A New Criminal Breed A few writers utilize negative produce where a word like start or even bring forth would be progressively fitting: Devoted Leaders Spawn Island Cooperative Scholar’s explore produces global recognition exertion The surest method to build up an ear for meaning is to peruse broadly from the English artistic group, a training that is getting less continuous among the ostensibly taught. Need to improve your English in a short time a day? Get a membership and begin getting our composing tips and activities day by day! Continue learning! Peruse the Vocabulary classification, check our well known posts, or pick a related post below:100 Beautiful and Ugly Words5 Brainstorming Strategies for WritersThe Difference Between Un- and Dis-

10 Facts About Students and Plagiarism

10 Facts About Students and Plagiarism (0) Referencing as anti-plagiarism isn’t a topic that’s exclusively practiced and enforced in educational settings. Plagiarism prevention is a lifelong, practical skill; one that is especially important in today’s information-rich society. Educators spend countless hours teaching responsible use. Nearly every secondary and higher education institution has a plagiarism policy in place and professors strive hard to enforce them. But, is it enough? How do students really feel about plagiarism? Are educators bogging them down, year after year, with plagiarism prevention? Are students confident with the process by the time they reach college? What’s really happening in students’ minds when it comes to citing and writing? With these questions in mind, the team at set out to determine how students truly feel about plagiarism. We placed a 12-question survey on our website from November through December 2018. A total of 4,953 participants completed the survey. Of the respondents, 67% were undergraduate students. Here’s what our findings revealed… 1. Students fear disciplinary action One thing’s for sure, being accused of plagiarism is something students want to steer clear of. A total of 70% of respondents said they fear disciplinary action. Kudos to schools that have made it clear that plagiarism is unacceptable and not tolerated. On the other hand, 30% of students said they do not fear disciplinary action. Perhaps these students have the knowledge and skills in place to be confident with their writing and reference work. Instead of instilling a sense of fear in students, schools can promote confidence by allowing students to make mistakes, refine, and reflect on their work. A confident writer is a writer who is less likely to feel pressured to plagiarize. 2. Are students aware that plagiarism has severe consequences? Not only do students fear disciplinary action, they understand what those consequences may be. Here’s a breakdown of the consequences students know they could face: A total of 90% of respondents understand that they could lose points on an assignment or receive a bad grade. Furthermore, “if your university finds that you have directly plagiarized, you will likely be expelled from your program or university” (Shabe). A total of 84% of respondents recognize this as a consequence. It may seem unrealistic to some, but legal prosecution and/or a monetary fine are real concerns for many students. In 2017, the Department of Education in England announced that any university student caught submitting a pre-written essay could face fines and a criminal record (Pells). A study done by Philip Newton, at the University of Swansea, found that new undergraduates felt that “academic misconduct should be modestly penalized compared to the standard penalties imposed by the UK higher educational sector.” 3. Worried about citing incorrectly Even with all of the measures that teachers and schools put in place to educate students on citing, 66% of students stated that they worry about citing incorrectly. This anxiety could be due to the exorbitant amount of citation styles and structures available. Maybe teachers place too large of a weighted grade on citing properly. Or, perhaps students are just generally confused about the process. A similar study, conducted by Cengage Learning, found that 25% of students felt as though their peers are “very concerned” about citing incorrectly (Strang). Thankfully, students have numerous online resources and reference generators available to help. In addition, librarians are incredibly helpful resources to seek out for help with references. 4. Students feel they have received enough information on how to cite Each year, from elementary school through college, students hand in tons of research papers and assignments. It’s a repetitive activity, polished and refined, year after year. Even with the consistent and repetitive practice of learning about plagiarism prevention, close to one third of students (28%) feel that they have not received enough information on how to cite. A total of 29% of students feel neutral on topic as they neither agree nor disagree that they’ve received enough information on how to cite. A mere 42% said they have received enough information on how to cite. It’s clear that schools and educators are simply not doing enough. Katie Malcolm, an instructional consultant at the University of Washington’s Center for Teaching and Learning suggests the following approaches for educators: Share a few sample essays in class and showcase how the writers effectively used language and ideas from other sources. Provide a 5-10 minute review of MLA format, APA format, or your chosen citation style. Share links to helpful online resources. Clarify reference expectations in class and in the assignment prompt. In extremely large classes, TA’s can be a helpful resource for individualized attention. Instead of focusing on perfection, encourage students to do their own writing. There will be mistakes along the way, but the only way to learn from those mistakes is to focus on effort. Refine mistakes and clear any misconceptions related to plagiarism. Furthermore, John English and Chris Ireland, from the University of Huddersfield’s Business School, found success when students had whole group and private instruction on their writing content, rather than their writing issues (related to tenses, transitions, punctuation, proper usage of a noun, conjunction, adverb, etc.). In addition, students found success when they were assigned shorter writing tasks. 5.   1/3 of students are not aware that common knowledge does not need to be cited According to the University of Cambridge, “common knowledge is information that could be generally known to an educated reader.” One example is that Steve Jobs was the co-founder of Apple. This fact doesn’t need a reference, since most people know this to be true. While 64% of students understand that common knowledge does not require a reference, 19% weren’t sure and 17% incorrectly said yes, common knowledge requires a reference. In order to answer this question, students needed to know the definition of “common knowledge.” Perhaps students were unfamiliar with the term as it wasn’t defined in our survey. In addition, common knowledge statements can be tricky since they “can change depending on your culture, geographic location, age, or other factors” (Caldeira Traylor). Not all outside facts need a reference, but “if you are in doubt as to whether something in your discipline is common knowledge or not, it would be best to reference your source” (University of Cambridge). Think about the individual or group who plan on reading your paper. If you think you’re using a statement that is well-known, forget the reference. Cheers to one less thing to do on your to-do list! 6. Lost points for incorrect citations Nothing is worse than spending hours writing a stellar research paper and then losing points in the end for incorrect citations. A staggering number of students, 42%, have lost points for citing incorrectly. Thankfully, there are online generators to help students create, modify, and add references to their papers. Many of these tools create citations instantly. Students should take advantage of the numerous online resources available, including guides and generators. In addition, “if your university provides extra modules or lectures on this, make sure you attend.” If they don’t, let them know it’s needed (Young-Powell). Need some evidence to backup your request? Share the findings from this report! 7. The most common citation mistakes students report are… It’s no surprise that 81% of students state that the most common citation errors they make are related to formatting citations incorrectly. Formatting references is confusing! There are many rules related to the placement of punctuation, italics, and quotation marks. In addition, some styles have a specific structure for each and every source type. Once again, here’s where generators can truly help. They’ll format the citations properly, in more styles than even imaginable. It definitely doesn’t hurt to take a quick glance at a reference guide prior to submitting a paper. Full, in-depth guides can be found on generator sites. Many have an added bonus of grammar guides, too, where you can brush up on your verb and pronoun skills. 8. Ghostwriting Buying an online paper When asked if, “buying a pre-written paper online is a form of plagiarism” a staggering 22% of students were either not sure (13%) or stated that it’s not a form of plagiarism (9%). It’s a relief to see that 78% understand that purchasing a pre-written paper, also called “ghostwriting,” is in fact a form of plagiarism. Students purchase pre-written papers due to academic pressures, inefficient time to complete tasks due to job responsibilities, and professors assigning and recycling prompts that are easily found on ghostwriting sites. Legislation is being pushed to not only ban essay-mill sites, but ban their advertisements as well (Marsh). Is it worth it to purchase a pre-written paper on an essay-mill? Absolutely not. Fifty-six students at Macquarie University, in Sydney, Australia, were referred to the disciplinary committee for hearings in 2015. Of that number, 36 were found guilty. Two students had their degrees revoked and 10 were prevented from graduating. The moral of the story? Don’t even think about. 9. Reference sources when copying and pasting from a website When the digital revolution hit, educators feared the worst. In just a few simple clicks, students could copy online content and paste it into their assignments. Yes, the increased use of websites, digital databases, and online periodicals have resulted in lots of copying and pasting, but one thing’s for sure, students understand they need to create a citation for that copied content. Ninety-seven percent of our respondents stated that a citation is needed for any copied material. Just a small percentage, 2%, said they weren’t sure, and 1% said no, a citation was not needed. Even though students understand the need for a citation, some still get in trouble for this exact offense. Why? Sloppy notes are one reason to blame. One recommendation to avoid this? “Take careful notes and reference as you go” (Young-Powell). Additionally, students understand the need to reference text, but may forget about other types of media. Students must reference, “images and media, designs, or works of art” (RMIT University). 10. Automated plagiarism and citation tools are popular among students Online tools allow students to focus more time on locating and analyzing their research sources and less on the time-consuming act of properly forming references and bibliographies. A total of 73% of students take advantage of online citation tools that structure references according to the citation style of choice. Students have numerous source types to choose from and are able to fully and easily build their works cited or reference pages. What about the 27% of students who do not use citation tools? Hopefully, they decide to jump on the bandwagon soon. When it comes to plagiarism tools, 50% of students make use of sites that offer these services. Not only will these sites scan papers for any instances of unintentional plagiarism, they’ll also provide spelling and grammar suggestions. Many are built with innovative technology that provide instantaneous suggestions. Using a plagiarism checker  is like having a virtual writing tutorâ€"without the high costs and awkward small talk! The best part about these tools? They’re not only used by students who are writing research papers. They’re great for anyone looking to learn about citing and writing. Many online tools provide full guides on reference styles and parts of speech topics. If you’re feeling rusty on proper usage of a preposition, interjection, or determiner, these sites can help! is just one website which offers all of these handy resources and tools, plus so much more. Works Cited List “Academic Integrity.” RMIT University,  www.rmit.edu.au/students/student-essentials/rights-and-responsibilities/academic-integrity. Caldeira, P., and M Traylor. “Understanding Plagiarism: Common Knowledge.” Laney College  Library, updated 19 Sept. 2018, laney.libguides.com/c.php?g=416330p=2836972. Ireland, Chris, and John English. Plagiarism: Let’s Start As We Don’t Mean to Go On. University  of Huddersfield, 31 Mar. 2011,  eprints.hud.ac.uk/id/eprint/10515/1/IrelandPlagiarismpdf.pdf. Malcolm, Katie. “Plagiarism and Inclusive Teaching: A Perfect Union?” Center for Teaching and  Learning, University of Washington, 20 Jan. 2015,  www.washington.edu/teaching/2015/01/20/plagiarism/. Marsh, Sarah. “Universities Urged to Block Essay-Mill Sites in Plagiarism Crackdown.” The  Guardian, 8 Oct. 2017,  www.theguardian.com/education/2017/oct/09/universities-urged-to-block-essay-mill-site-in-plagiarism-crackdown. “Macquarie University Finds 36 Students Cheated Online and Revokes Two Degrees.” The  Guardian, 28 May 2015,  www.theguardian.com/australia-news/2015/may/28/macquarie-university-finds-36-students-cheated-online-and-revokes-two-degrees. Newton, Philip. “Academic Integrity: A Quantitative Study of Confidence and Understanding in  Students at the Start of Their Higher Education.” Assessment Evaluation in Higher Education, vol. 41, no. 3, 27 Mar. 2015, pp. 482-497.  Taylor Francis, doi.org/10.1080/02602938.2015.1024199. Pells, Rachael. “Cheating University Students Could Get Criminal Record for Plagiarised  Essays.” Independent, 21 Feb. 2017,  www.independent.co.uk/news/education/education-news/cheating-university-students-criminal-records-plagiarised-essays-copy-a7591236.html. “Plagiarism: Common Knowledge.” Cambridge LibGuides, University of Cambridge, updated 22  Oct. 2018, libguides.cam.ac.uk/plagiarism/commonknowledge. Shabe, Lorenza. “Consequences of Plagiarism.” Scribbr, updated 30 Oct. 2018,  www.scribbr.com/plagiarism/consequences-of-plagiarism/. Strang, Tami. “Are College Students Concerned About Plagiarism?” Cengage, 7 Sept. 2015,  blog.cengage.com/are-college-students-concerned-about-plagiarism/. Young-Powell, Abby. “How Serious is Essay Plagiarism?” The Guardian, 30 Dec. 2017,  www.theguardian.com/education/2017/dec/30/is-plagiarism-really-a-growing-problem-in-universities.

Understanding Experimental Groups

Scientific experiments often include two groups: the experimental group and the control group. Heres a closer look at the experimental group and how to distinguish it from the experimental group. Key Takeaways: Experimental Group The experimental group is the set of subjects exposed to a change in the independent variable. While its technically possible to have a single subject for an experimental group, the statistical validity of the experiment will be vastly improved by increasing the sample size.In contrast, the control group is identical in every way to the experimental group, except the independent variable is held constant. Its best to have a large sample size for the control group, too.Its possible for an experiment to contain more than one experimental group. However, in the cleanest experiments, only one variable is changed. Experimental Group Definition An experimental group in a scientific experiment is the group on which the experimental procedure is performed. The independent variable is changed for the group and the response or change in the dependent variable is recorded. In contrast, the group that does not receive the treatment or in which the independent variable is held constant is called the control group. The purpose of having experimental and control groups is to have sufficient data to be reasonably sure the relationship between the independent and dependent variable is not due to chance. If you perform an experiment on only one subject (with and without treatment) or on one experimental subject and one control subject you have limited confidence in the outcome. The larger the sample size, the more probable the results represent a real correlation. Example of an Experimental Group You may be asked to identify the experimental group in an experiment as well as the control group. Heres an example of an experiment and how to tell these two key groups apart. Lets say you want to see whether a nutritional supplement helps people lose weight. You want to design an experiment to test the effect. A poor experiment would be to take a supplement and see whether or not you lose weight. Why is it bad? You only have one data point! If you lose weight, it could be due to some other factor. A better experiment (though still pretty bad) would be to take the supplement, see if you lose weight, stop taking the supplement and see if the weight loss stops, then take it again and see if weight loss resumes. In this experiment you are the control group when you are not taking the supplement and the experimental group when you are taking it. Its a terrible experiment for a number of reasons. One problem is that the same subject is being used as both the control group and the experimental group. You dont know, when you stop taking treatment, that is doesnt have a lasting effect. A solution is to design an experiment with truly separate control and experimental groups. If you have a group of people who take the supplement and a group of people who do not, the ones exposed to the treatment (taking the supplement) are the experimental group. The ones not-taking it are the control group. How to Tell Control and Experimental Group Apart In an ideal situation, every factor that affects a member of both the control group and experimental group is exactly the same except for one -- the independent variable. In a basic experiment, this could be whether something is present or not. Present experimental; absent control. Sometimes, its more complicated and the control is normal and the experimental group is not normal. For example, if you want to see whether or not darkness has an effect on plant growth. Your control group might be plants grown under ordinary day/night conditions. You could have a couple of experimental groups. One set of plants might be exposed to perpetual daylight, while another might be exposed to perpetual darkness. Here, any group where the variable is changed from normal is an experimental group. Both the all-light and all-dark groups are types of experimental groups. Sources Bailey, R.A. (2008). Design of Comparative Experiments. Cambridge: Cambridge University Press. ISBN 9780521683579. Hinkelmann, Klaus and Kempthorne, Oscar (2008). Design and Analysis of Experiments, Volume I: Introduction to Experimental Design (Second ed.). Wiley. ISBN 978-0-471-72756-9.

Girl, Interrupted, By Susanna Kaysen - 1248 Words

Girl, Interrupted is a memoir written by Susanna Kaysen who was admitted to a mental institution as a young girl. She was diagnosed with borderline personality disorder due to some her â€Å"depressive† and â€Å"crazy† behavior. Throughout the memoir, we are able to see the realizations that Kaysen has regarding the treatment of young women and mental patients. She touches on some of the stigmatizations that she witnessed herself and of others around her. Some of her experiences surrounding her stay at the institution were positive and some were negative due to the way she was treated. Nonetheless, not only were the views on mental illness often negative, but the way certain illnesses were diagnosed due to views on the way women act were also a†¦show more content†¦After her experiences during her two-year confinement at the mental institution, Kaysen was able to get a clear sense of how people are diagnosed. She realized that we need to protect women and soci al norms when diagnosing because of her own experience and the experiences of those around her. â€Å"Normal† behaviors of women at this time were often seen as things that needed treatment and medical help. When she was first being seen by doctors, it was a time when mental illness and cognitive impairment were seen as basically the same thing. Women were particularly targeted when discussing mental illness, even though their â€Å"symptoms† did not match up. Women’s rash behavior was often categorized as a mental illness. For example, hysteria in women was seen as them being over dramatic and having attention seeking behavior. Charles A. Reed did a study of women’s nervous systems and concluded that were controlled by their bodies and reproductive system, not their mind. Women’s behavior at this time was often dismissed as a mental illness, even if it was a â€Å"normal† personality trait they showed. According to the DSM-IV-TR borderline personality disorder is a pervasive pattern of instability in relationships, self image and affects, and marked impulsivity. â€Å"Another symptom is affective instability due to marked reactivity of mood such as intense episodic dysphoria, irritability or anxiety lasting only a few hoursShow MoreRelatedGirl, Interrupted by Susanna Kaysen1305 Words   |  6 Pagesonto others who may be unlike oneself, although in reality, are simply non-conforming, as opposed to insane. In Susanna Kaysen’s Girl, Interrupted, this fine line between sanity and insanity is explored to great lengths. Through the unveiling of Susanna’s past, the reasoning behind her commitment to McLean Hospital for the mentally ill, and varying definitions of the diagnosis that Susanna received, it is evident that social non-conformity is often confused with insanity. When life becomes overwhelmingRead MoreGirl Interrupted By Susanna Kaysen1155 Words   |  5 PagesGirl Interrupted is Susanna Kaysen s memoir a series of recollections and reflections of her nearly two year stay at a residential psychiatric program at McLean Hospital in Belmont, Massachusetts. She looks back on it with a sense of surprise. In her memoir she considers how she ended up at McLean, and whether or not she truly belonged there. Each chapter focuses on one aspect of her experience. Founded in the late 19th century, McLean Hospital had been a facility for troubled members of wealthyRead MoreGirl, Interrupted by Susanna Kaysen836 Words   |  3 PagesIn the book Girl, Interrupted by Susanna Kaysen, Susanna Kaysen was only 18 years old when she agreed to enter a medium security psychiatric facility in Boston, McLean hospital in April 1967, after a failed suicide attempt. 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Within, the 18 months that Susanna stayed in the mental hospital she came across many individualsRead MoreSusanna Kaysen from Girl Interrupted2095 Words   |  9 PagesCharacter Analysis – Susanna Kaysen from Girl Interrupted This character analysis is based on the character, Susanna Kaysen (played by Winona Ryder), from the feature film ‘Girl Interrupted’ directed by James Mangold and distributed by Columbia Pictures Industries, Inc. in 1999, Rated MA15+. The film is based on the true story of Susanna Kaysen’s time in a mental institution, set in the 1960s. Exploring Susanna Kaysen’s character through an interactional viewpoint, many psychological conceptsRead More`` Girl Interrupted `` : A Of A Woman Named Susanna Kaysen1293 Words   |  6 PagesGirl interrupted, is a biopic of a woman named Susanna Kaysen. Even though this movie was about Susanna’s experience in a mental hospital, Lisa’s Personality definitely dominated the movie. Lisa was surly a girl who was interrupted. She had a personality so bold, vibrant, deceitful, corrupt, and intrusive all at once. Over the years, her personality was known by many names. Labels consisting of Mania without delirium, moral insanity, egopathy, sociopath, and psychopathy (Barlow Durrand, 2015)Read MoreThe Bell Jar By Sylvia Plath And Girl, Interrupted By Susanna Kaysen3528 Words   |  15 PagesPlath and Girl, Interrupted by Susanna Kaysen. Comparing two women trying to deal with mental illness and are trying to cope with the mental pressures they put on themselves and by other people. Although the differences between these two novels are The Bell Jar shows Esther’s life before she descends into mental illness whereas Susanna’s story is about her time in a mental institution and experiencing other patients who are in similar situations. The title Girl, Interrupted â€Å"Interrupted at her music:Read MoreAnalysis Of `` The Yellow Wallpaper `` And The Memoir Girl, Interrupted By Susanna Kaysen1515 Words   |  7 PagesCharlotte Perkins Gilman, and the memoir Girl, Interrupted by Susanna Kaysen all tell the story of three women slowly descending into mental illness. Esther, the main character of The Bell Jar falls into a deep depression and attempts suicide despite appearances of being successful. The unnamed narrator of The Yellow Wallpaper becomes insane under the care of her physicist husband, John. And Susanna, the autobiographical main character of Girl, Interrupted, attempts suicide by overdosing on sleepingRead MoreEssay On Girl Interrupted1394 Words   |  6 Pagesto spread awareness on said condition. â€Å"Girl, Interrupted† by Susanna Kaysen is a memoir telling the story of a young girl taken to a psychiatric hospital in the late 60s. The memoir was published in 1993 and continues to have an impact due to its descriptions of mental illness. By analyzing the memoirist’s descriptions of her time spent hospitalized and her perspective on these experiences, it is evident that Susanna Kaysen’s purpose with â€Å"Girl, Interrupted† is to seek awareness of mental illnessRead More Girl, Interrupted Essay1244 Words   |  5 Pages Girl, Interrupted Part I: Critical Analysis Author: Susanna Kaysen. Girl, Interrupted: New York Division of Random House. Inc 1993. 1.nbsp;nbsp;nbsp;nbsp;nbsp;What is the author’s topic? The author’s topic is about a teenager name Susanna Kaysen. At 18 she voluntarily turned herself into McLean Hospital. 2. nbsp;nbsp;nbsp;nbsp;nbsp;Identify the author’s main idea(s). In other words, what is the main point the author is attempting to make about

Marketing Research Krispy Kreme Free Essays

string(128) " Is the amount of people or has the same characteristic in the similar way or the same way which include all sex and every age\." GROUP MEMBER [pic] †¢ Usarat Rungruangrattanawadee1531007027 †¢ Chavivuth Soonthornsima 1511001933 †¢ Tirapitch Pichitnorakarn 1511007096 †¢ Arnuphap Chaiyaraj 1531007209 †¢ Pavinee Pinijkijsopon1531007530 Exclusive Summary As you know Thailand has many brand of donut and last year have new brand come to Thailand it is Krispy Kreme Doughnut. First time that they promote everyone interesting and exciting about that. Now it not interesting like beginning period. We will write a custom essay sample on Marketing Research Krispy Kreme or any similar topic only for you Order Now So, our group would like to study about customer preference and want to know about customer satisfaction with price, place, taste and location of Krispy Kreme Doughnut. We try to know all customer think with Krispy Kreme Doughnut and also our competitor. We use many methods to do the research. For this research we get some limitation from whether, time, confusing with questionnaire, and etc. As we research we get good information back for analyze the data and code data for do graph. Introduction Background 1937s A Humble Beginning †¢ Krispy Kreme Began More Than 70 Years Ago In Winston-Salem, NC †¢ Our Founder, Vemon Rudolph, Bought a Yeast-Raised Doughnut Recipe From a Chef in New Orleans. †¢ Today, All Krispy Kreme Stores Use the Same Proprietary Recipe That Was Used 70 Years Ago! 940s 1950s A History of Innovation 40s50s †¢ Improving the doughnut Making process through Innovation from the Beginning †¢ Krispy Kreme Was the First to Automate the Doughnut Making Process Soon After We Opened. †¢ These Innovation Remain the Foundation of Our Doughnut-Making Process Today 1960s 1970s The Store Experience 60s 70s (Our St ores are Fun Gathering place for Friends) †¢ The Store Expereince is the Brand for Our Customers. †¢ For Year, Krispy Kreme Stores Have Been Fun Places for Friends and Families to Gather Our â€Å"Doughnut Theatre† and You Team’s Great Customer Service are Critical Components. 1980s 1990s Hot Original Glazed 80s 90s (The famous hot doughnut experience) †¢ Krispy Kreme Signature Product Original is Our Original Glazed †¢ Our World Famous â€Å"Hot Now† Sign Signals To consumers that making Fresh Product †¢ Customer Young and Old Love Watching the Doughnuts Being Made Today Growing the Brand Worldwide (Sharing the Krispy Kreme experience) †¢ Today, Krispy Kreme has Stores in the United States, Europe, Latin America, the Middle East and Asia. †¢ We have More Than 500 Stores in 18 Countries More than 60% of Krispy Kreme’s Stores are Now Outside the US †¢ This Year, Krispy Kreme Hopes to Open Our First Stores in Domini can Republic, Thailand and Taiwan! Krispy Kreme in Thailand †¢ Krispy Kreme open in Thailand at Siam Paragon since 28 Sep, 2010 Situation Analysis First Krispy Kreme launchs in Bangkok at Siam Paragon. It has a Krispy Kreme trend because they have promotion for 100 prople get free Krispy Kreme but the first person of 100 people will get Krispy Kreme free all year. People very interest and excited about Krispy Kreme. Before it lunch in Bangkok, it reputation in aboard. For first 4-5 months, it has very long queues out of Siam Paragon. Someone who waiting in queues for re-sell all opposite side at Siam Paragon, they will up price about 10-20 baht per piece or someone get 50-100 baht per box for waiting in queues instead of the person who want it. Now Krispy Kreme is quiet, no body waiting for buy Krispy Kreme, you can walk to the shop and buy it without waiting in long queues. Now it has variety for favors, first it launches only original favor. Research Objective †¢ To study Krispy Kreme Customer Preference. †¢ To know customer satisfaction with price. To know customer satisfaction with place such as atmosphere, decoration and convenience. †¢ To know customer satisfaction with taste such as soft and sweet. †¢ To know customer satisfaction with reputation. †¢ To know some improvement that we think customer will accept or it will effect with customer or not. †¢ The last objective that we want to know is about competitor. Define problem and opportunity identification Problem is Thai people interest with Krispy Kreme lower than the beginning period, so male Krispy Kreme no more long queues although Krispy Kreme launch more favors, but not attraction customer like beginning period. Now Krispy Kreme has not yet opens a new branch although I think Krispy Kreme must to open new branch. Limitation of the study Our main target is student, so we divide into two groups for research. The first group is BU Student at City Campus and Second group is Student around Siam Paragon and BTS (Siam station). First limitation that we met we can’t do the research inside Siam Paragon, so we must to go outside it and stand at BTS. We go to research about 5 pm; this time is the times for student go for tutor. We have some problem about student don’t have more time for do our questionnaire. And we stay at BTS, we will met student who also hurry to back home. Until we meet one group in front of Siam Paragon, we go for research them but security guard is not allowing to research front of Siam Paragon. Second limitation that we met is some people they don’t understand some question and some people who say no with the question that we ask about last one month you ever consume Krispy Kreme or not, so it make that questionnaire fail. I must to do more questionnaires because we need 30 questionnaires. The last limitation that we met is weather, first of all we will stay at Siam Square, the place that reseller sell Krispy Kreme Donught but that they is raining day, so it make our can’t stay there. It hard to do questionnaire in raining day. Finally we decide to divide in to two groups first stay around BTS. We stand different door. Finally, The problem that we meet is from confusing with question, place and weather that we survey is not convenience for do the research but finally we get questionnaire enough to do the research although it has correct one and wrong one. Method Definition of the population Is the amount of people or has the same characteristic in the similar way or the same way which include all sex and every age. You read "Marketing Research Krispy Kreme" in category "Essay examples" Person are likely the same things and from one to others, they all in a group and as a group we called â€Å"population†. For example our group project we doing a research about donut which is the most popular and famous in Thailand now called â€Å"Crispy Cream† located in paragon shopping mall. As we research we want to know the amount of population which has the same things in the same ways such as like to eat donut or like to do the same activities, we don’t target only people who are under 30 but we do target all sex, age and people who are in Bangkok too. Therefore population are large group of people not even in the country can be all over the world who like to do or eat in the same or similar things. And if we want to target something we can target in a whole group of people which means population of something we want to target such as we want to know population of people who loves to eat donut especially â€Å"Crispy Cream†. Every research must have their population of their project which can tell u to analyze that people who you are targeting is like or dislike your product or services. These can tell u little more about people or customers are interest in your product or not. For example if high population it might means they like your product or service but if low population so which means that they might not be interest or not in the trends of nowadays. Sample plan and sample size Our sample plan is that we have conducted the sample of 30 respondents between the age of 16-25 both high school and university students who are consuming KrispyKreame donuts. To understand how these age group of people buying decision on the KrispyKreame products on their preference on taste, price, reputation, quality of the products. The population of ours target is the people in Bangkok who consuming the donuts whether consume themselves or buy for other people as a gift. However, the total surveys that we have conducted was 50 questionnaires but only 30 of them which can be useful for conclude the final sample which gives us 60% of the total sample size that we have been given out for the surveys. Ours sample method was we have used an exploratory method but in questionnaire type and we let them to fill out the form by themselves and as we have a cluster sampling type of method which mean we have selected the group of ours sample size for this particular surveys. Furthermore, the sampling method for ours survey was probability sample type as we have select the sample which in equal chance to be select to fill out the questionnaire. We have resampling the sample to conclude the result by looking at the sample that we have gathered to judge the total population of people who like to consume donuts in Bangkok area. Development of the questionnaire We started developed our questionnaire to answer the objectives. The questionnaire was created by all members in group. First time we draft developed it in class room to know just like which direction we will ask. We also make sure by consult with the instructor about the content in questionnaire. After that we had meeting again to do questionnaire in details. Each member helps together to developed questionnaire and tries to show the ideas and the benefit of that question to fit with the objective. We had use of computer and networks to help in developed the questionnaire by type and design the questionnaire. We also sent the questionnaire through the E-mail to each member in our group to help together to recheck the questionnaire in term of the word understanding and design again before launch it to the public in testing the questionnaire within BU city campus. After that we fix the questionnaire again before use it in real surveys. We chose Closed- ended type to be our question response format. We use both Dichotomous which provide two response options and Multiple response which provide more than two response options. We design to use closed –ended question because it provide options on the questionnaire which help respondent to answer quickly and easily. The more benefit is this type of question is also easier to analyze the data which proper for short period of time that we have. Moreover we also use Scaled- response format to measure the attributes of the Krispy Kreme doughnuts. We design in Unlabled scale which is purely numerical that allow respondent to express feeling and it also easily to code the data. There are more details in each questions following; †¢ The first part of questionnaire is Screening questions. It helps us to identify which questionnaire can be the sample or the representative of the research. The screening questions start from question number one to three. ? The question one is â€Å"Have you been purchased Krispy Kreme doughnuts during the last one month? † This question will be separate respondent who is the representative apart from who is not by the answer. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question two is â€Å"How often do you consume Krispy Kreme doughnuts a month? † The purpose is to know the frequency of consuming Krispy Kreme doughnuts. The Scale of measurement is Interval scales because distance between each descriptor is equal. ? The question three is â€Å"Where did you buy Krispy Kreme doughnuts? † The purpose is to know is the respondent buy doughnuts from the Krispy Kreme directly or buy from the reseller. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. †¢ The second part of questionnaire is General question. It will be the question about the purpose of buying Krispy Kreme Doughnuts and why. The general questions start from question number four to eight. The question four is â€Å"How did you know Krispy Kreme doughnuts? † The purpose is to know which way they know Krispy Kreame doughnuts. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question five is â€Å"Purpose of buying Krispy Kreme doughnuts? † The purpose is to know the objective of buying Krispy Kreme doughnuts. The Scale of measurement i s Nominal scales because it uses only labels in questionnaire. ? The question six is â€Å"if you see long queue, do you want to wait in queue or not? † The purpose is to know the tendency of who will wait in queue if there is line. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question seven is â€Å"Why you want to waiting queue? † The purpose is to know the reason why they still want to wait in queue. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question eight is â€Å"Why did you buy Krispy Kreme doughnuts? † The purpose is to know reason why they buy. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. †¢ The third part of questionnaire is Preference. This will give depth data in term of Krispy Kreme attributes. There will be sub-questions for question nine which give data in scale about price, taste (soft and sweet), quality, reputation and location (atmosphere, decoration and convenience). The purpose is to know customer preference in each attributes. The Scale of measurement is Interval scales because distance between each descriptor is equal. †¢ The fourth part of question is Compettition. This will help to generate data about the rivals of Krispy Kreme doughnuts. The questions start from question number ten to thirteen. ? The question number ten is â€Å"Do you purchase others donuts brand while purchase Krispy Kreme doughnuts? The purpose is to know that do the representative still buy other doughnuts brand while buy Krispy Kreme doughnuts. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question eleven is â€Å"Which doughnuts brand that you purchase apart from Krispy Kreme doughnuts? † The purpose is to know who the Krispy Kreme doughnuts rivals are. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question twelve is â€Å"From question no 11: why do you purchase those doughnut brands? † The purpose is to know reason why the representatives still buy those brands. This may help to identify which attribute is Krispy Kreme do not well. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question thirteen is â€Å"Please rank which donut brands do you prefer the most? † The purpose is to know which brand do the representative prefer (order in rank). The Scale of measurement is Ordinal scales because provide rank-order to respondent. †¢ The fifth part of question is Improvement. These will help to know what could be improving for Krispy Kreme. The questions start from number fourteen to fifteen. ? The question fourteen is â€Å". If Krispy Kreme Doughnuts has a membership card, would it make you buy Krispy Kreme Doughnuts more than before or not? The purpose is to understand the potential of customer preference in membership card that may affect frequency of buying. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question fifteen is â€Å"If Krispy Kreme Doughnuts launch new branch, where would you like it be located? † The purpose is to know where representative want Krispy Kreme to open new branch. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. The sixth part of question is Personal data. This part will be detail about the representative which shows gender, ages, occupation and income per month. The purpose is to know details about the representative. The questions start from number sixteen to nineteen. ? The question sixteen is â€Å"Gender†. The Scale of measurement is Nominal scales because it uses only labels in questionnaire. ? The question seventeen is â€Å"age† The Scale of measurement is Interval scales because distance between each descriptor is equal. ? The question eighteen is â€Å"Occupation† The Scale of measurement is Nominal scales because it uses only labels in questionnaire. The question nineteen is â€Å"Income per month† The Scale of measurement is Interval scales because distance between each descriptor is equal. Questionnaire No. ___________ Interviewer’s name ___________ Bangkok University International College Questionnaire for Marketing Research Hello, I am student at Bangkok University International College. I would like to conduct survey about Krispy Kreme Doughnuts. I would like to ask you few questions about your experience with Krispy Kreme Doughnuts. It will take only few minute and this questionnaire is part of term project of Marketing Research and it will be confidentially. Thank you for your spending time to response to the questionnaire. / / / Please answer the following question by mark (in ( given below: ( ( Screening Questions ( ) 1. Have you been purchased Krispy Kreme Doughnuts during the last one month? (1 ) Yes ( ) No ( ) 2. How often do you consume Krispy Kreme Doughnuts a month? ( ) Once (1 )2-4 times (2-4 ) 5-7 times (5-7 )More than 7 ( 7 ) 3. Where did you buy Krispy Kreme Doughnuts? ( ) Krispy Kreme Doughnuts shop at Siam Paragon ( ) By reseller ( ) General Questions ( ) 4. How did you know Krispy Kreme Doughnuts? ( Friend( )Experience ( ) Media and Advertising ( )Other Please specify (_____) 5. Purpose of buying Krispy Kreme Doughnuts ( ) Consume ( )Resell ( ) Gift ( )Other Please specify (_____) 6. If you see long queue, do you want to wait in queue or not? ( ) Yes ( ) No (Skip question no. 7) ( 7) 7. Why you want to waiting queue? ( ) Trend( )Fashion ( ) Want to try/eat ( / )Other Please specify (_____) 8. Why did you buy Krispy Kreme Doughnuts? ( ) Price ( ) Reputation ( ) Taste ( )Location ( ) Quality ( )Other Please specify (____) Preference ( ) 9. How did you rate Krispy Kreme Doughnuts in term oftheir price, taste, quality, reputation and location? ( , , , ) | |Low( | | | | |High( ) | | |1 |2 |3 |4 |5 |6 | |9. 1 Price ( ) |   |   |   |   |   |   | |9. 2 Taste ( ) |   |   |   |   |   |   | | 9. 2. 1 Soft ( |   |   |   |   |   |   | | 9. 2. 2 Sweet ( ) |   |   |   |   |   |   | |9. 3 Quality ( ) |   |   |   |   |   |   | |9. 4 Reputation ( ) |   |   |   |   |   |   | |9. Location ( ) |   |   |   |   |   |   | | 9. 5. 1 Atmosphere |   | |   |   |   |   | |( ) | | | | | | | | 9. 5. 2 Decoration |   |   |   |   |   |   | |( | | | | | | | | 9. 5. 3 Convenience |   |   |   |   |   |   | |( ) | | | | | | | Co mpetition ( ) 10. Do you purchase others donut brand while purchase Krispy Kreme Doughnuts? ( Yes ( ) No ( ) 11. Which donut brand that you purchase apart from Krispy Kreme Doughnuts? (Answer more than one) ( 1 ) Bapple Donut Daddy Dough Dunkin’DonutsMister Donut Other (Please specify___________) 12. Form question no. 11; why do you purchase those Donut brand? ( 11 ) Price ( )Taste ( ) Quality ( )Location ( ) Other (Please specify___________) 13. Please rank which Donut brands do you prefer the most ( ) (1-5 1 5 ; 1= most , 5 = lease ) ____________ Bapple Donut ( ) ____________ Daddy Dough ( ) ____________ Dunkin’Donuts ( ) ____________ Krispy Kreme Doughnuts ( ) ____________ Mister Donut ( ) Improvement ( ) 14. If Krispy Kreme Doughnuts has a membership card, would it make you buy Krispy Kreme Doughnuts more than before or not? ( Yes ( ) No ( ) 15. If Krispy Kreme Doughnuts launch new branch, where would you like it be located? ( ) Central Plaza ( )The Emporium ( ) The mall ( )Robinson ( ) Super market (Tesco Lotus, Big C, Careful, and etc) ( , , ) Other (Please specify___________) Personal Data ( ) 16. Gender ( ) Male ( )Female ( ) 17. Age ( ) Less than 20 ( 20)21-25 30. 1-35 More than 35( 35) 18. Occupation ( ) Student ( / )Office Worker ( ) Business Owner ( )Other Please specify___________ ( ) 19. Income per month ( ) Less than 10,000 ( 10,000)10,001-15,000 15,001-20,000More than 20,0000 ( 20,000 ) ___________________________ Thank You ________________________ / Data collection method We design to use Exploratory research method to gain background information about the research topic. Exploratory also can help in define term and clarify problem. We use Secondary information to know and understand history or background of the company. It will provide how, when it establish and by whom. Normally, Exploratory research will be unstructured but for Krispy Kreme research we will use quantitative research to help in collection the data. The survey will use questionnaire which is structured question for respondent. The reason is that it can use with a large number of respondents and also easily for code and analysis. In collection mode, we use Self-administered which respondent have to completes the survey by his or her own. It is the most popular way in collection mode; some time people called it paper and pencil survey. The reason for using Self- administered is cost reduction and respondent can control the answer so, it will be affect to time saving. The location that we went to do survey is Siam Square and BU city campus. The reason is that our sample will be students who are in high school and university student. As the lifestyle of this group of people is like to hang out at Siam square so, Siam square is the place that majority of that student group like to go. If we went to Siam square we will get data from many type of student in that group. We divide members group to do survey in three small groups. To be faster to collection the data and avoid shy to do questionnaire with big group of researcher. In depth detail of the location, we did survey at BTS Siam, BU city campus. By the BTS Siam, we divide into two group because there is big area that can do survey. Nonsampling error reduction There are many types of errors that might occur during the questionnaire survey some might be avoidable but some might not due to the respondent’s behavior of the survey. However, the error also occurs with the field workers who hand the survey to the entire respondent to fill, they might not be effective to give the respondent an explanation of the question since they did not understand and explain the question to the respondent well. Furthermore, interviewer might perform their job by unsatisfied reaction to the respondent if they ask too many questions on the survey and might show it to the respondent by tone, body language or characteristic of the interviewer. Some might not give the respondent full explanation of the objective of the survey. This will lead to respondent error, since they did not understand how to answer so they did not answer it correctly or answer it guessing since they unsure on the question or whether they intent to committed an error on purpose since they did not attend to focus on the survey as they might be in the hurry or on the way to work or see friends or get tired from work so they did not willing to answer it properly. Some might get a distraction on the location of the surveys by interruption or crowed places to be able to fill the questionnaire. However, we can reduce such error by supervision on the field workers or training them on the understanding of the survey before let them out on the field. And for the respondent, we might check the answer before letting them go or go thought the question with them on by one so they can give the best possible answer. Not only an on field surveys that encounter a problem but other kinds of survey such as an online, mail, calling surveys also have the same problems. For an online survey, the respondent might have done more than one survey or might not answer the certain question that they did not want the interviewer to know such salary or occupation etc. Moreover, some even avoid to do it since they can just close the page on the web to avoid answer it. For mailing surveys might have a high set up cost to send to each household and might not get the mail back as they might consider a junk mail. Telephone survey, the interviewer have to follow up the respondent as some people might not be home or lazy to answer it on the phone since the might be in the middle of something such as cooking their meal, watching their favorite program. So to avoid such an error the interviewer might have to screening the questionnaire first before it complete, inspect the grammar error that might have confuse the reader and also the answer might have to be clear ,for example, scale question from 1 to 5 the respondent might answer only 5 or in the middle like 3. So these kind of screening might have been consider and need to be eliminate before conducting the questionnaire. Or providing a sample questionnaire to see whether the problems are might have occurred during the pretest. In addition, close supervise data collection and provide training to give the interviewer the best effort are also needed to minimize the error. Data analysis 1. For the question, â€Å"Have you been purchased Krispy Kreme Doughnuts during the last one month? † We analyze data by using Mode which is the value that occurs most frequently. The graph is response rate result from the survey is show that the 60% or 30 people of 50 answer Yes (Mode), while 40% or 20 people of 50 answer NO. (See graph at p. 31) 2. For the question, How often do you consume Krispy Kreme Doughnuts a month? We analyse by using Mean which result is 1. 2667(fx = 38 / N= 30) The graph result from the survey is show that the majority of the sample said they eat Krispy Kreme once a month which is 26 people out of 30 people as a percentage of 86. 67 percent. Next, the second high is 4 people out of 30 as a percentage of 13. 3 percent eat Krispy Kreme 2-4 times a month. Nobody said eat 5-7 times and more than 7 times a month. (See graph at p. 31) 3. This graph shows about where did you buy Krispy Kreme Dougnuts? We analyze data by using Mode which is the value that occurs most frequently. We research about 30 people. The majority of the respondent prefer to buy by Krispy Kreme Dougnuts shop (Mode) at Siam Paragon about 28 people out of 30 as a percen tage of 93. 33 percent and people who choose buy by reseller are about 2 people out of 30 as a percentage of 6. 67 percent. Finally, the people who consume Krispy Kreme Dougnuts they like to buy by shop at Siam Paragon more than they buy by reseller. (See graph at p. 32 ) 4. For the question, How did you know Krispy Kreme Doughnuts? We analyze data by using Mode which is the value that occurs most frequently. The graph result from the survey is show that majority of sample said they know Krispy Kreme from Media and Advertising (Mode) which count as 14 people out of 30 as a percentage of 46. 67 percent. The second high is people know Krispy Kreme from Friend which is 13 people out of 30 as a percentage of 43. 3 percent. The third high is people know Krispy Kreme from Experience which is 3 people out of 30. (See graph at p. 32) 5. For the question, Purpose of buying Krispy Kreme Doughnuts. We analyze data by using Mode which is the value that occurs most frequently. The graph result from the survey is show that the majority of sample said they buy Krispy Kreme for Consume (Mode) which is 26 people out of 30 as a percentage of 86. 67percent. The second high is they buy Krispy Kreme to be Gift which is 4 people out of 30 as a percentage of 13. 33 percent. And nobody answer resell in the research. (See graph at p. 33) 6. For the question, If you see long queue, do you want to wait in queue or not? We analyze data by using Mode which is the value that occurs most frequently. The graph result from the survey is show that the majority of sample said No (Mode) in wait in queue which is 77% out of 100%. Another said Yes which is 23% out of 100%. (See graph at p. 33) 7. For this graph talk about Why you want to waiting queue? We analyze data by using Mode which is the value that occurs most frequently. The graph result from the survey is show that 100% said they waiting queue bacause they want to try/eat Krispy Kreme doughnuts (Mode). (See graph at p. 34) 8. For the question, why did you buy Krispy Kreme Doughnuts? We analyze data by using Mode which is the value that occurs most frequently. The graph result from the survey is show that majority of sample choose Reputation to be reason why they buy Krispy Kreme Doughnuts which is 15 people out of 30 or (50%). The second high that people choose is Taste which is 11 people out of 30 or (36. 67%). There are 3 people out of 30or ( 10%) choose other which they said trend and variety. There are 1 people out of 30 said location and another 1 people out of 30 30or ( 3. 33%) said quality. The choice that nobody answers in the research is price. (See graph at p. 34 ) 9. This graph shows about the rank that customer rate with Krispy Kreme Doughnuts in term of their price, taste, quality, reputation and location. We analyse by using Mean which result for price is 3. 47 (fx = 104 / N= 30), soft is 4. 67 (fx = 139 / N= 30), sweet is 4. 47 (fx = 134 / N= 30), quality is 4. 3 (fx = 133 / N= 30), reputation is 5. 07 (fx = 152 / N= 30), atmosphere is 4. 07 (fx = 122 / N= 30), decoration is 3. 83 (fx = 115 / N= 30), conveneinve is 3. 37 (fx = 101 / N= 30). The first graph is shows Price, respondent prefer price in rank 3 with 19 people out of 30 as a percentage of 63. 33 percent. For the taste we divide into two categories are soft and sweet. For soft respondent choose Rank 4 with 10 people o ut of 30 as a percentage of 33. 33 percent and sweet respondent choose same Rank as 4,5 and 6 with 8 people out of 30, as a percentage of 26. 67 percent. For the quality respondent prefer rank 4 with 12 people out of 30 as a percentage of 40 percent. For reputation respondent prefer rank 5 with 13 people out of 30 as a percentage of 43. 33 percent. The last one is show location, we divided in to 3 categories. First one is atmosphere respondent prefer rank 4 with 12 people out of 30 as a percentage of 40 percent. Second is Decoration respondent prefer rank 3 with 12 people out of 30 as a percentage of 40 percent. Last one of location is convenience respondent prefer rank 3 with 10 people out of 30 as a percentage of 33. 3 percent. (See graph at p. 35) 10. For the question, Do you purchase others donut brand while consuming Krispy Kreme Doughnuts? We analyze data by using Mode which is the value that occurs most frequently. The graph result from the survey is show that the majority of sample 26 proplr out of 30 or 87% said they purchase others donut brand while consuming Krispy Kreme Doughnuts†YES† (Mode). Another part is 4 people out of 30 or 13% said they they did not buy others donut brand while consuming Krispy Kreme Doughnuts â€Å"NO†. (See graph at p. 35 ) 11. This graph shows about which donut brand that you purchase apart from Krispy Kreme Doughnuts? We analyze data by using Mode which is the value that occurs most frequently. It surprisingly, the most favorite donut brands that most of all the respondents on this survey preferred was Mister Donut (Mode) about 21 people out of 30 as a percentage of 70 percent, Dunkin’ donut and Daddy Dough are same as 12 people out of 30 as a percentage of 40 percent, last one is Bapple Donut is 6 people out of 30 as a percentage of 20 percent. (See graph at p. 36) 12. Form question no. 1; why do you purchase those Donut brand? This pie chart has show us the most preferences of people who buying other donuts brand in term of their price, taste, quality, location and other factors. We analyze data by using Mode which is the value that occurs most frequently. From what you can see taste (Mode) was the major factors that were considered by many people who are buying the other donut brands. Followed b y, location as it is easy to travel and with lots of transportations that can give them an easy access to get to the destination point. Furthermore, Siam Paragon is the place where most people are likely to go after work or meeting friends. Next, price was the third choice of buying and quality as a sequence. Since the price they would pay for the products must have the similar quality to the amount that they have pay their money for that why these 2 factors are follow each others. Other factors are considered to be last which is up to each individual person might have their own reason on their preferences. (See graph at p. 36) 13. This graph shows about Please rank which Donut brands do you prefer the most. We analyse by using Mean which result for Bapple Donut is 3. 7 (fx = 111 / N= 30), for Daddy Dough is 3. 2 (fx = 96 / N= 30), for Dunkin’Donuts is 2. 8 (fx = 84 / N= 30) for Krispy Kreme Doughnuts is 2. 7 (fx = 81 / N= 30), for Mister Donut is 2. 5 (fx = 76 / N= 30)This graph shows us the brands prefer the most by the 30 respondents. We have rank from 1 to 5 forms most favorite to least favorite according to the numbers. As you can see from the 1 rank, Mister Donut has the most preferred by respondents with 13/30 as the percentage of 43. 33 %. At rank 2 Dunkin’ Donuts has overcome KrispyKreme Doughnuts by one person which give Dunkin’ Donuts the second favorite brand among KrispyKreme Doughnuts by 10/30 as the percentage of 36. 03%. Between the rank of 3-4, KrispyKreme Doughnuts and Daddy Dough has the same amount among these two ranks which give them the same the number of respondents of 8/10 as the percentage of 26. 66%. The least favor donut brand at rank number 5 was Bapple with consist of 12/30 respondents are choose to be the least favorite brands of all. (See graph at p. 37 ) 14. This graph shows about If Krispy Kreme Doughnuts has a membership card, would it make you buy Krispy Kreme Doughnuts more than before or not? We analyze data by using Mode which is the value that occurs most frequently. The respondent answer â€Å"Yes† (Mode) 17 people out of 30 as a percentage is 65. 67 percent and answer â€Å"No† 13 people out of 30 as a percentage is 43. 33 percent. So, if Krispy Kreme Doughnuts has a membership it can effective with some customer. (See graph at p. 37) 15. In ours survey we have asked that if KrispyKreame Doughnuts will launch a new branch, where they would like it to be located. We analyze data by using Mode which is the value that occurs most frequently. Out of 30 respondents, 19 people or 63. 33 percent have chosen Central Plaza (Mode) as their first choice, followed by Emporium with 6 people or 20 percent have chosen it. Supermarket, such as Tesco Lotus, Big C, and Careful has been chosen by 3 people or 10 percent and Robinson as the last choice which only 2 persons or 6. 67 percent have chooses it as the new location. (See graph at p. 38) 16. For this graph talk about gender of respondents. We analyze data by using Mode which is the value that occurs most frequently. From the survey that we have interviewed, we have found out that 25 out of 30 people who have done the survey was â€Å"female† as the percentage of 83. 33% in total, whereas, male only 5 out of 30 give us a percentage of 16. 67%. Therefore, most of the women give us almost 90% out of the total number of all the respondents who given up their time to filled out the questionnaire for ours interview. (See graph at p. 38) Conclusion and Suggestion Surprisingly, from all 30 respondents that we have survey we have found out that the majority of Thai people prefer Mister Donut more than any other donut brands. Which give KrispyKreme Doughnut come behind Mister Donut and Dunkin’ Donut. So we can conclude form ours survey that Thai people are like to try new product as it first opening their products by giving to AF contender on TV show and many people may want to try it and wondering whether it is as good as it say or not. However, Mister Donut may be tastier to Thai people taste as it been in business for far longer than KrispyKreme Doughnuts so they know how Thai people taste would like it. In contrast, the reason Mister Donut was the first majority that Thai people are consider as their top donut brands might be that the price for these two brands are quite different to each others and many Thai people are mostly at the middle class status so Mister Donut would be the most reasonable price for many Thai people follow by Dunkin† Donut as both brands have a similar in term of the price. Whereas, KrispyKreme Doughnuts mainly target the upper class status people who have more purchasing power to buy. Where others donut brands might not fit Thai people taste such as Daddy Dough and Bapple might be to sweet or at the same price they would consider of buying KrispyKreme Doughnuts instead. To sum up, according to ours survey we can refer that price was the main reason for Thai people when they consider to buy the product whether such product are food or cloth or electronic stuff. Our suggestion we think KrispyKreme Doughnuts should have a new branch at Central Plaza because, we got the result that if KrispyKreme Doughnuts have a new branch where would respondents like it be located, almost people choose Central Plaza. I think if KrispyKreme Doughnuts have a new branch at Central Plaza it easily for consumer to buy KrispyKreme Doughnuts. By survey respondents think location it not more convenience for them. This is some suggestion that we think for KrispyKreme Doughnuts to reach more consumers. Appendix Bangkok University International College Questionnaire for Marketing Research For the coding we will show how we change choice of answer to be number in coding process. We will show the number that we use instead of label in color number after each choice. The coding number will show in red color Please answer the following question by mark (in ( given below: ( ( Screening Questions ( ) 1. Have you been purchased Krispy Kreme Doughnuts during the last one month? (1 ) Yes ( ) (1) No ( ) (2) 2. How often do you consume Krispy Kreme Doughnuts a month? ( ) Once (1 ) (1) 2-4 times (2-4 ) (2) 5-7 times (5-7 ) (3)More than 7 ( ) (4) 3. Where did you buy Krispy Kreme Doughnuts? ( ) Krispy Kreme Doughnuts shop at Siam Paragon ( ) (1) By reseller ( ) (2) General Questions ( ) 4. How did you know Krispy Kreme Doughnuts? ( ) Friend( )(1) Experience ( ) (2) Media and Advertising ( ) (3) Other Please specify (___) (4) 5. Purpose of buying Krispy Kreme Doughnuts ( Consume ( ) (1) Resell ( ) (2) Gift ( ) (3) Other Please specify (___) (4) 6. If you see long queue, do you want to wait in queue or not? ( ) Yes ( ) (1) No (Skip question no. 7) ( 7) (2) 7. Why you want to waiting queue? ( ) Trend( ) (1) Fashion ( ) (2) Want to try/eat( / )(3) Other Please specify (_) 4 ) 8. Why did you buy Krispy Kreme Doughnuts? ( ) Price ( ) (1) Reputation ( ) (2) Taste ( ) (3)Location ( ) (4) Quality ( ) (5)Other Please specify (___) (6) Preference ( ) 9. How did you rate Krispy Kreme Doughnuts in term oftheir price, taste, quality, reputation and location? ( , , , ) | |Low( | | | | |High( ) | | |1(1) |2(2) |3(3) |4(4) |5(5) |6(6) | |9. 1 Price ( ) |   |   |   |   |   |   | |9. 2 Taste ( ) |   |   |   |   |   |   | | 9. 2. 1 Soft ( |   |   |   |   |   |   | | 9. 2. 2 Sweet ( ) |   |   |   |   |   |   | |9. 3 Quality ( ) |   |   |   |   |   |   | |9. 4 Reputation ( ) |   |   |   |   |   |   | |9. 5 Location ( |   |   |   |   |   |   | | 9. 5. 1 Atmosphere |   |   |   |   |   |   | |( ) | | | | | | | | 9. 5. 2 Decoration |   |   |   |   |   |   | |( | | | | | | | | 9. 5. 3 Convenience |   |   |   |   |   |   | |( ) | | | | | | | Comp etition ( ) 10. Do you purchase others donut brand while purchase Krispy Kreme Doughnuts? ( ) Yes ( ) (1) No ( ) (2) 11. Which donut brand that you purchase apart from Krispy Kreme Doughnuts? (Answer more than one) ( 1 ) Bapple Donut (1) Daddy Dough(1) Dunkin’Donuts(1)Mister Donut(1) Other (Please specify___________) (1) * 1 it’s mean respondent choose that brand 12. Form question no. 11; why do you purchase those Donut brand? ( 1 ) Price ( ) (1) Taste ( ) (2) Quality ( ) (3)Location ( ) (4) Other (Please specify___________) (5) 13. Please rank which Donut brands do you prefer the most ( ) (1-5 1 5 ; 1= most , 5 = lease ) ____________ Bapple Donut ( ) ____________ Daddy Dough ( ) ____________ Dunkin’Donuts ( ) ____________ Krispy Kreme Doughnuts ( ) ____________ Mister Donut ( *It code by how many respondent prefer with 1(most) – 5(lease) in each rank Improvement ( ) 14. If Krispy Kreme Doughnuts has a membership card, would it make you buy Krispy Kreme Doughnuts more than before or not? ( ) 15. If Krispy Kreme Doughnuts launch new branch, where would you like it be located? ( ) Central Plaza ( ) (1)The Emporium ( ) (2) The mall ( ) (3)Robinson ( ) (4) Super market Tesco Lotus, BigC, Careful, and etc) ( , , ) (5) Other (Please specify___________) (6) Personal Data ( ) 16. Gender ( ) Male ( ) (1)Female ( ) (2) 17. Age ( ) Less than 20 ( 20) (1)21-25 (2) 31. (3) 31-35(4) More than 35( 35) (5) 18. Occupation ( ) Student ( / ) (1)Office Worker ( ) (2) Business Owner ( ) (3)Other Please specify_________ ( ) (4) 19. Income per month ( Less than 10,000 ( 10,000) (1)10,001-15,000(2) 15,001-20,000(3)More than 20,0000 ( 20,000) (4) ___________________________ Thank You _________________ / Coding [pic] [pic] [pic] Graphs 1. Response rate [pic] 2. [pic] 3. [pic] 4. [pic] 5. [pic] 6. [pic] 7. [pic] 8. [pic] 9. [pic] 10. [pic] 11. [pic] 12. [pic] 13. [pic] 14. [pic] 15. [pic] 16. [pic] References †¢ Gilbert A. Chu rchchill, Jr. , and Tom J. Brown (2007), Basic Marketing Research (6th ed. ), International Edition: Thomson South-Western. †¢ http://www. krispykreme. co. th/ How to cite Marketing Research Krispy Kreme, Essays

Research Paper on Obamacare Essay Example

Research Paper on Obamacare Essay Obamacare is an informal name for Patient Protection and Affordable Care Act, a federal law in the United States, which was signed by President Obama on March 23 2010, as part of a health care reform in the United States. It was nearly a century that Congress was debating the issue of health care. Republican President Theodore Roosevelt spoke of this in his program, but was defeated in the 1912 presidential election by Democratic candidate Woodrow Wilson. In 1965, Democratic President Lyndon Johnson had enacted the Medicare and Medicaid, insurance for the elderly and the poor, respectively, after rallying to him half the votes Republican Congress. Democratic President Bill Clinton himself also tried to pass an ambitious project in 1993, but failed. This was one of the key measures of the Barack Obama election program in 2008, in which he promised the implementation of a major reform of the health system for the creation, at the federal level, a â€Å"universal health insurance,† without imposing mandatory health coverage with the exception of children. We will write a custom essay sample on Research Paper on Obamacare specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Research Paper on Obamacare specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Research Paper on Obamacare specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The law’s purpose is that all American citizens should be entitled to health care through health insurance. The law has been massively criticized, particularly for the fact that people were forced to buy the health insurance for the future benefits that will only come into effect in 2014. Critics believe it is an invasion of an individual’s freedom to choose, and argue therefore that this act is illegal and can be considered as contrary to the U.S. Constitution. However, in June 2012 U.S. Supreme Court ruled that the law is consistent with the Constitution. The Patient Protection and Affordable Care Act, which has been informally named Obamacare, has caused a storm of protest and wave of indignation in the United States. It was believed to have violated the constitutional rights of the American people. The law has been called unconstitutional. But was it really? That is the question, which should answer the students who choose to devote their research paper to the reform of the American health care system. But to obtain such an understanding, students need to realize who were in the rival camps of supporters and opponents of the Obama’s healthcare plan. To find out the caused that encouraged Obama to such measures, students should carefully review the United States healthcare system history. The Obama’s presidential election campaign 2008 will surely be very interesting for the students who study Obamacare matter. However, in order to present in their research proposals all successfully obtained in this study facts, first-time investigators should read a few free example research projects on different Obamacare topics. The students will find there everything they need for making a first-grade college research paper on the subject. CAUTION! Free research paper samples and research proposal examples on Obamacare are 100% plagiarized!!! At EssayLib.com custom writing service you can buy a custom research paper on Obama care topics. Your research paper will be written from scratch. We hire top-rated Ph.D. and Master’s writers only to provide students with professional research paper assistance at affordable rates. Each customer will get a non-plagiarized paper with timely delivery. Just visit our website and fill in the order form with all paper details: Enjoy our professional research paper writing service!